Luxury Sauna and Cold Plunge Designs
Make it your own
From the wood grain that is sublime to the add-ons that live up to your lifestyle. Add a bedroom or a fireplace to make the wild feel like home.

Exterior Materials

Charred Black
Yaki Sugi

Custom Paint

Naturally toned Pine

ASH
Walls

Hemlock

Western Red Cedar

Slatted Clear Cedar (Grade A)
Ceiling

Naturally toned pine
Flooring

Wide-plank engineered Pine or ash

Wide-plank engineered Pine or ash
Thermal Suite
Recovery Room
Sauna

Your Elegant Private Getaway
Sauna Package
Pricing for New Primitive Luxury Saunas & Cold Plunges
We build your luxury sauna off-site and deliver it to your property. Your local general contractor handles site preparation, permitting if required, and any utility connections prior to installation.
Turnkey Package
New Primitive oversees feasibility, site planning, permitting, structural engineering, foundation design, inspections, and delivery. We coordinate local GC partners to perform site work and installation, ensuring a smooth, well-managed build.
Ships to U.S. and Canada excluding Alaska and Hawaii
You pick the premium sauna.
We do the rest.
We manage all logistics end-to-end: from delivery to getting your sauna hooked up and running.
Complete luxury sauna: finishes & fixtures
Including windows, doors, lighting, electrical, and mechanical components.
Delivery and installation
Transportation logistics, crane services, utility connections, final inspections, and handover walkthrough. We help manage a local General Contractor to perform site work and installation.
Placement and site planning
Includes site planning, access, and utility analysis. We prepare all documentation to comply with your local zoning laws and help you obtain the necessary approvals to derisk the project.
Dedicated project manager
Personalized support throughout your project, from initial consultation to post-installation follow-up. Your single point of contact ensures seamless communication. Plus, we are there for the big installation day!
Site work
Complete site work management—New Primitive helps manage a local General Contractor on your behalf to perform site work and installation.
Contractor's scope: site preparation, foundation work, earthwork, equipment mobilization, utility connections, site work-related components, and final inspection.

The New Primitive Process
Following steps happen in parallel
4. Building Phase
8-10 weeks
2. Placement + Site Survey
2-3 weeks
5. Site Prep*
1 day (+ any site work)
7. Enjoy Your Luxury Sauna or Cold Plunge!
2 minutes
3. Sign the contract
6. Delivery + Installation
1 day (+ any site work)















